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Ineos Automotive: Startup backed by a knighted billionaire and soccer mogul wants to rekindle the rugged SUV market

The automaker has plans to grow sales in the U.S. by roughly 30% to 35%, as well as a target to achieve breakeven this year, executives exclusively told CNBC.

1 report1 sourceApr 13, 2026, 12:36 PM
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CNBCApr 13, 2026, 12:36 PM

Ineos Automotive: Startup backed by a knighted billionaire and soccer mogul wants to rekindle the rugged SUV market

The automaker has plans to grow sales in the U.S. by roughly 30% to 35%, as well as a target to achieve breakeven this year, executives exclusively told CNBC.

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